Digital dealership marketing encompasses all marketing campaigns and endeavors powered by digital channels. Facebook and other digital ads, social media, online videos, blogs/website content are all examples of digital marketing.

Having a high quality, user-friendly website is crucial to the success of your automotive dealership. Your website needs to convey relevant information, keep consumers engaged, and establish your brand identity.

While car dealerships might choose to advertise via Facebook while also having an active presence on the popular social media site, the appeal of Instagram for visual content shouldn’t be undervalued for marketing purposes.

The consumer car buying journey has changed drastically over the years. In the past, consumers used to visit multiple dealerships to see cars in person and learn more about their options before making a purchase decision. But now, they can explore and research cars online, so they don’t need to visit a dealership until they are ready to buy a car.

In terms of gas mileage, the 2021 Genesis G80 gets 22 mpg and 30 mpg. It features a Intercooled Turbo Premium Unleaded I-4, 2.5 L engine.

Today, dealerships can advertise via social media to reach a broad audience and to strategically target specific demographics, too. Online ads can use tools that gather insight about buyers and their preferences, meaning that ads can show consumers only the automobiles that suit their lifestyle or personal tastes. In the past, though, marketing for dealerships might have been much more limited.

In terms of gas mileage, the 2021 Tesla Model Y gets 326 miles and 326 miles. It features an Electric engine.

Today’s automotive consumers spend an average of seven hours researching and shopping online when buying a new or used car. Much of this time is spent looking at online listings posted by local auto dealers.

The 2021 Nissan Titan can easily carry up to 5 passengers. It also has a beautiful Crew Cab Pickup - Short Bed body and a Premium Unleaded V-8, 5.6 L engine.

Creating a memorable brand can help a dealership stand out from the crowd and attract customers into the showroom or onto the lot. Car dealership marketing materials can include advertisements—print, radio, and social media—as well as blog content (for the dealership’s website), social media posts/pictures/videos, branded events and more.

The 2021 Volkswagen Golf GTI has a seating capacity of 5 passengers. It features a Intercooled Turbo Regular Unleaded I-4, 1.4 L engine and a 4dr Car body.

The old saying, “A picture is worth a thousand words,” rings true in the world of automotive marketing. Studies show that images can play an important role in helping automotive consumers research different vehicles, compare their options, and make purchase decisions. If you want to engage with consumers, using high quality images is key.

Mileage is one of the features people inquire about when buying a vehicle. With the 2021 Cadillac CT5 there are no surprises. You can expect a reasonable 23 mpg and 32 mpg.

The automotive industry is becoming increasingly competitive. There are over 18,000 auto dealerships currently operating in the U.S., so chances are your dealership is not the only one in your community. If you want to attract new customers and gain a competitive edge, you must be willing to invest in marketing.

According to the National Automobile Dealers Association, there are over 16,000 franchised new car dealerships in the United States. The vast majority of these auto dealers list their inventory online to generate more sales. In other words, this is a competitive industry, so it’s important to make your listings stand out if you want to grab your target audience’s attention.

The 2021 Audi E-tron can transport up to 5 passengers. It also has a beautiful Sport Utility body and an Electric engine. It gets incredible gas mileage, with about 78 mpg.

Car dealerships might incorporate a variety of marketing materials in their campaigns. Banner advertising, Facebook advertising, print materials, billboards and even blogs and social media posts could help draw attention to the dealership and engage with potential customers.

With the 2021 Honda Ridgeline, you can expect a reasonable 18 mpg and 24 mpg. It can seat up to 5 passengers, it has a Regular Unleaded V-6, 3.5 L engine, and a Crew Cab Pickup - Short Bed body.

Today’s automotive consumers conduct research, explore vehicles, and compare their options online. Many consumers don’t even visit a car dealer until they have decided which vehicle they want to buy. Because so much of the car buying process has shifted online, SEO for car dealers has become increasingly important.

The 2021 Volvo S90 can comfortably carry up to 5 passengers. It also has a beautiful 4dr car body and a Turbo/Supercharger Gas/Electric I-4, 2.0 L engine.